You know email marketing is an important tactic to use in digital marketing. Sometimes it’s hard to overcome the challenges and utilize it to its fullest potential. Here are three common challenges we see – and how to get around them.
Topics: email marketing
The New Year is right around the corner and we’re here with a fresh perspective on what to expect in digital marketing in 2015. Here are the top three trends we expect to see.
Whether you’re actively marketing to customers for the holidays or planning your strategy for the next year, we’ve got five important email marketing tips to implement today.
Customer data is the biggest asset you have. Use it wisely – but use it! Email campaigns are cost effective, easy to measure and get proven results.
Last week we enjoyed fireworks and a 90 degree day by the pool, so to most it might seem crazy that we want to discuss Cyber Monday and holiday promotions now. It is vital to start planning a holiday marketing strategy now while ideas are fresh and fires are at a minimum. Ever heard of Christmas in July? We’re giving the gift of insightful tips and statistics for your holiday marketing pre-planning.
With the new year, if you haven’t already taken the time to reflect on your digital marketing efforts in 2013, take a few moments now. What worked? What flopped? What didn’t you get around to trying? Do take the time to document what worked and what you can expand on in 2014.
Here are three tips to get your marketing started in 2014. For some of you, this may be new territory, so drop us a line if you have a question. For others, you’ve been doing these activities for some time. Think of this as a review and reassurance you’re doing the right thing.